Business Planning

What Should Be Included in a Business Proposal?

The six sections clients actually read.

A proposal is not a brochure. Keep it to: the problem in the client's own words, your proposed approach, what is included and what is not, the timeline, the price, and what happens next.\n\nPut the price where it can be found without scrolling for it. Ambiguity about scope is the single most common cause of difficult projects.

Put this into practice

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